G5

ITGS Global Collaboration Project 2008 Home Page =**GROUP 5 - Retailing and Advertising**=
 * Absolute Due Date ~ May 5th**
 * = ** Assignments ** ||= **Due Dates ** ||
 * __Research + Examine History __     ||= __~ April 13th __  ||
 * __<span style="color: rgb(255, 31, 31)">Research + Examine Present Use __ <span style="color: rgb(255, 31, 31)"><span style="color: rgb(255, 112, 10)"><span style="color: rgb(255, 112, 10)"><span style="color: rgb(255, 131, 51)">   ||= <span style="color: rgb(255, 0, 0)">__<span style="color: rgb(255, 31, 31)">~ April 17th __ <span style="color: rgb(255, 31, 31)"> ||
 * <span style="color: rgb(255, 0, 0)">__<span style="color: rgb(255, 31, 31)">Research + Explaining Social and Ethical Issue (Integrity) __ ||= <span style="color: rgb(255, 0, 0)">__<span style="color: rgb(255, 31, 31)">~ April 21st __ ||
 * <span style="color: rgb(250, 0, 0)">__Research + Analyze Future Potentials__ ||= <span style="color: rgb(250, 0, 0)">__~ April 25th__ ||
 * Refining all info + Scripts (Pictures too) ||= ~ April 27th ||
 * Putting together Voicethread ||= ~ April 29th ||
 * Tweaking and Final ||= ~ April 30th ||

__**Research Links + Etc**__
[|Our Voicethread]  (Props to Serena for this :D ) Pictures
 * Ideas**

- RFID History - Present Use - S&E Issues - Future Potentials

**Retailing**
Retail: the sale of goods or merchandise directly to consumers A little background -
 * Has evolved and become a massive branch of marketing
 * Incredibly competitive and the failure rate of retail establishments are high
 * Competing for: price, location, selection and display of merchandise, attractiveness of establishment, reputation
 * Large diversity including
 * Vending machines, door-to-door and telephone sales, direct mail marketing, the Internet, real estate, specialty/department stores, supermarkets, consumer cooperatives
 * These stores or shops are called //retail establishments//
 * Usually, retailing consists of the sale of goods from a fixed location, like a department store.
 * Purchasers may be individuals or businesses


 * Retail Industry**
 * Most developed countries and economies use the retail industry as their most important growth instrument.
 * Strength in this industry relies on volume of employment: the more the better.
 * Wal-Mart is, right now, the largest retailer
 * Retailers are spreading themselves all over the world
 * Retail can contribute immensely to the economic development of a country
 * Farmers and suppliers can sell their produce to retail companies and ensure a stable profit
 * To ensure the supply of goods, retail companies can just use cash
 * With popular retailers, including Wal-Mart, coming to India, (according to a survey), India's retail industry can generate up to 15 million jobs

In retailing, you have the: retailer, manufacturer / importer, wholesaler, end-user / consumer / purchaser
 * Process**
 * 1) //Manufacturer// will make the products and sell them to //distributors// or //importers//
 * 2) //Retailer// will buy the product either directly from the manufacturer / importer / distributor, or through a //wholesaler//
 * 3) The retailer then sells the product to the //end-user//, the //consumer//.
 * Retailers are at the end of the //supply chain//
 * Supply chain: the supply chain for most products will encompass the companies manufacturing the parts of the product, assembling it, delivering it and then selling it.
 * Manufacturers see retailing as a vital part of their overall distribution strategy

MLA format
 * Works Cited**

"RFID Technology: a Roadmap to Success." __Microsoft__. 15 May 2006. 08 Apr. 2008 &lt;[|http://www.microsoft.com/industry/retail/businessvalue/rfidroadmaparticle.mspx&gt;.]

"RFID Will Bring Great Benefits for Retailers." __About__. 08 Apr. 2008 &lt;[|http://retailindustry.about.com/cs/it_rfid/a/bl_atk111003.htm&gt;.]

"RFID in the Retail Industry." __Microsoft__. 08 Apr. 2008 &lt;[|http://www.microsoft.com/industry/retail/businessvalue/rfidoverview.mspx&gt;.]

"Solution Brief." __Microsoft__. 15 Feb. 2006. 08 Apr. 2008 &lt;[|http://www.microsoft.com/casestudies/casestudy.aspx?casestudyid=48605&gt;.]

"The Watershed Moment for RFID." __Microsoft__. 06 Feb. 2006. 08 Apr. 2008 &lt;[|http://www.microsoft.com/industry/retail/businessvalue/RSrfidwatershedarticle.mspx&gt;.]

"Microchipping People: the Rise of the Electrophorus.(Bioethics)." __Goliath__. 01 Mar. 2005. 10 Apr. 2008 &lt;[|http://goliath.ecnext.com/coms2/gi_0199-3925617/Microchipping-people-the-rise-of.html&gt;.]